Merger Allows International Marketing Corporation Expansion of premium marketing services to Companies in the US.
New York, NY – Today the International Marketing Corporation(IMC), a German based Global Marketing Company with affiliates in 3 countries, announced that it has finalized the agreement to buy all shares of Emerald Promotions and The Emerald Group of companies for an undisclosed amount.
This multi company buy out and merger, includes all intellectual properties, the strategic marketing and market research divisions owned by Emerald. “The idea of expanding our multi cultural division and breaking new ground in the United States makes perfect sense. This deal was a long time in the making. We followed Emerald ‘s successful career for a few years and was impressed with their work model and the creative approach to strategic marketing. We also worked with the Emerald Promotions group on a few international projects. The accolades from our international office and from other corporations who have worked with Emerald Promotions, makes this a winning situation for all those involved. We expect our international customers to benefit from the expanded services” stated David Smith, VP of Operations at IMC.
The Emerald Group of companies originally started in 2001 by three friends and college class mates. The Strategic Marketing Department was spearheaded by Karyn Joyner, one of the youngest recipients of the International Pinnacle Awards. The company quickly became “ghost marketers” for many top corporate brands by creating award winning marketing strategies and retail promotions. Ms Joyner left as a partner in 2015 to pursue her passion in technology. She was replaced by Mr. M.T. Wilson who will remain with the newly merged company. “Its bitter sweet but we believe this expansion is a great move and we look forward to continued success with IMC.” The New York office will relocate to Washington, DC.
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